How can offering live chat help improve sales?
1. Customers who are thinking about buying a product but have a question first, will be quicker to make a purchase if they can ask a live agent via chat. This will make the buying experience go smoother and increase the likelihood of them checking out with what’s in their cart.
2. Live chat shows that your company is easy to get a hold of if they do have a question or concern later. This is reassuring to the customer. The customer wants to do business with a company that is reliable.